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Design
3 min

How to Build Your Personal Brand

Here are 3 questions to consider when building your own personal brand

What do people ask you for advice on? What can you talk endlessly about? What are you best at: pictures, videos, writing, or talking? How you got your job? Is a graduate school worth it? Your advice for your younger self? (these are all questions people ask)

The advice that people ask you for is actually guiding you to know what content to make.

Each of these can be a separate brand. What you can talk about endlessly means you’ll never run out of content on this subject. And what you are good at is your future channel. Combine these three things, and you have a brand.


Some examples:

If you’re an engineer at a top tech company, you love giving career advice, and you love videos, you can make a YouTube channel helping people break into tech.

Or let’s say you are passionate about engineering but prefer talking. Then you can create the same content but with a podcast. (One Netflix manager did this with his “Front End Happy Hour Podcast.”)

The opportunities for your brand are endless.

Go out, let the world hear your message, and get creative!

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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